Tollywood is embracing a trend of re-releasing classic hits to boost theatre attendance.
Superstar Mahesh Babu’s Okkadu and Raj Tarun’s Cinema Choopistha Mava return to the big screen.
The superhero film HanuMan is set to reappear in theatres in a new 3D format.
Industry analysts report that re-releases are providing a crucial revenue stream for cinema exhibitors.