ITV Upgrades ITVX Streaming Platform With New Edge Video Delivery Technology

Piyush Patel Content Writer
Entertainment

ITV is integrating MainStreaming into its multi-CDN architecture to boost ITVX streaming quality.

Entertainment

The new delivery network leverages partnerships with major ISPs like BT and EE to improve scalability.

Entertainment

ITVX is shifting toward a digital-first delivery model to support future content demand over the next decade.

Entertainment

The update aims to reduce buffering and enhance stability for live sports and news streaming.

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