India targets a 5% share of the global toy market by 2032 through a new government-led task force.
The launch of the Toy Sector Playbook provides strategic guidance for manufacturing, quality standards, and export logistics.
The industry currently comprises over 21,000 MSME units, 770 startups, and 50 dedicated toy clusters.
The six-pillar strategy focuses on global integration, domestic manufacturing, supply chain optimization, and workforce development.